Automotive Fleet

FEB 2014

Magazine for the car and truck fleet and leasing industry

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AUTOMOTIVE FLEET I FEBRUARY 2014 40 N issan has launched the sec- ond-generation of the Rogue for the 2014 model-year. First introduced in 2008, the vehicle is now being built at the automaker's Smyrna, Tenn., manufacturing plant. It is also the f rst vehicle to utilize the new jointly de- veloped Nissan/Renault Common Module Family (CMF) platform architecture. T e move to Smyrna is part of the automaker's strategy to build 85 percent of its products sold in the U.S. in North America. T ere have been four model launches at Smyrna in the past 18 months: the 2013 Inf niti QX60, 2013 Nissan Altima, 2013 Nissan Pathf nder, and 2013 Nissan LEAF, and the 2014 Nissan Rogue. T is makes a total of six core models now produced at Smyrna, including the Nissan Maxima. "T e crossover segment has grown 60 percent since the 2009 model-year, and is now a 1.8-million vehicle-per-year segment," said Scott Shirley, director and chief mar- keting manager of Nissan. He also noted that this segment is projected to increase 6.5 percent in the next year. Updated for 2014 T e Nissan Rogue is the No. 2 selling ve- hicle in the automaker's lineup, behind the Nissan Altima, and sales for the crossover have nearly doubled from the 2008 mod- el-year to 144,921 units sold through Sep- tember 2013, with 2013 sales up 13.6 per- cent to date. T e exterior of the new model has a clean, straightforward design, bigger and better proportions, and a more wheel-ori- ented f ow, according to the automaker. T e wheelbase was increased 0.6 inches over the previous model, overall height in- creased by 1.2 inches, and the front overhang was reduced by 1.5 inches. Additionally, the rear doors now of er a wider opening (77 degrees) than the previous model. T ree models will be available, including the Rogue S (the base model), the Rogue SV, and the Rogue SL. T ere will be f ve available packages — the Family Package (S), Family Package (SV), Moonroof Pack- age (SV), Premium Package (SV), and Pre- mium Package (SL). New for 2014 is an optional third-row for greater (seven passenger) seating capac- ity, a premium interior with "zero gravi- ty" seats, and a class-exclusive "Divide-'N- Hide" cargo system. T e new cargo system has 18 possible con- f gurations, and helps to keep wet and dirty items separate from clean and dry items. Standard safety features now includes Ac- tive Trace Control, which can automatically engage the inner/outer brakes, optimizing the vehicle's line through turns, active un- dersteer control, and corner brake assist. NissanConnect is also being introduced on the 2014 Nissan Rogue. Two display options are available: a 5-inch color display or 7-inch color touchscreen display. T is technology encourages hands-free operation features app integration and text-to-speech technology, and is cloud-connected. According to Nissan, 1.5 million Nissan vehicles will have this technology by 2015, and NissanConnect will be available across all models by 2017. T e all-new Rogue Select went on sale in January 2014, and will feature simplif ed content and model availability with a base MSRP under $20,000. AF The 2014 Nissan Rogue (left) was updated for its second-generation model, including an all-new cargo system (center) and updated center console (right). NISSAN LAUNCHES The 2014 model-year Nissan Rogue compact utility vehicle features an all-new cargo system, NissanConnect system, and an added available third row for expanded seating capacity. BY LAUREN FLETCHER SECOND-GENERATION ROGUE PHOTOS: LAUREN FLETCHER FOR MORE INFORMATION To view a photo gal- lery from a recent media launch of the 2014 Nissan Rogue, scan the QR code, visit, or go to, Keyword: Rogue. A F 0 2 1 4 r o g u e . i n d d 4 0 AF0214rogue.indd 40 1 / 2 4 / 1 4 9 : 2 3 A M 1/24/14 9:23 AM

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