Automotive Fleet

FEB 2014

Magazine for the car and truck fleet and leasing industry

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AUTOMOTIVE FLEET I FEBRUARY 2014 2 Features 18 Strategies to Increase Driver Productivity The concept, "doing more with less," feels like it was meant specif cally for f eet managers. Today, the industry is moving its focus to the driver for increased productivity and reduced expense. 22 Technology Fuels Productivity for Fleets Fleet managers have a number of tools available to increase driver productivity and safety. 30 Terracon Moves to Larger GVW Trucks The 1,400-vehicle nationwide f eet lowered its total cost of ownership, increased safety, improved load capacity, and boosted driver morale after moving from smaller trucks up to ½-ton pickups. 36 How C-SPAN Manages a 'Roaming' Fleet With a f eet of Ford Transit Connects, C-SPAN has produced more than 400 broadcasts on the road through its Local Content Vehicle program. 38 Coca-Cola Powers Its Red Vans with a Little Green The beverage company recently converted 100 service vehicles to run on XL Hybrids' XL3 parallel hybrid electric drive system to cut costs and reduce emissions. 4 On the Web 6 Letters 10 Market Trends 12 Industry News 14 Fuel Management 60 Personnel Personals 62 Used-Vehicle Prices 65 Calendar 66 Ad Index 68 Editorial Departments 18 22 AUTOMOTIVE FLEET (ISSN 0005-1519) (USPS 038-620) is published monthly with additional issues in April and June, by Bobit Business Media, 3520 Challenger Street, Torrance, California 90503-1640. Periodicals postage paid at Torrance, California 90503-9998 and additional mailing off ces. POSTMASTER: Send address changes to Automotive Fleet, P.O. Box 1068 Skokie, IL 60076-8068. Please allow 6 to 8 weeks for address changes and new subscriptions to take effect. Subscription Prices - United States $35 per year; Canada $42 per year; Foreign $75 per year. Single copy price - $10; Fact Book - $50. The contents of this publication may not be reproduced either in whole or in part without consent of Bobit Business Media. CONTENTS FEBRUARY 2014 ■ VOL. 53, NO. 2 ON THE COVER: ©ISTOCKPHOTO.COM/XIMAGINATION 40 Nissan Launches Second-Generation Rogue The 2014 model-year Nissan Rogue compact utility vehicle features an all-new cargo system, NissanConnect system, and an added available third row for expanded seating capacity. 42 Women of Fleet Laud General Motors' New CEO Hire There's a new boss in town, and women f eet managers are rejoicing about this turning point in automotive history. 44 Finding the Balance Between Tire Fact and Fiction Tire safety goes beyond a quick check of the pressure — it also includes ignoring the myths that can lead to dangerous outcomes. 46 5 Steps to Successfully Develop a Fleet Brand Fleet managers can take a page from marketing to develop a f eet's brand and make it an integral part of the company. 54 Soliciting Fleet Manager Feedback to Implement Fleet Solutions Fleet managers and f eet management companies are working together to improve collaboration. 56 Completely Redesigned 2014-MY Subaru Forester Featuring an all-new 2.5L engine, numerous additional standard safety features, and an all-new platform, the all- wheel-drive Subaru Forester has received several automotive industry accolades. A F 0 2 1 4 t o c . i n d d 2 AF0214toc.indd 2 1 / 2 3 / 1 4 9 : 3 1 A M 1/23/14 9:31 AM

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